Now this I can talk about !
Lately, I've been really fond of the Chevy branding commercials. A specific model is never mentioned, but they do a really good job of expressing a feel for their brand. They have used history as a selling point, that they have been around for generations. In one of the more recent commercials, they use photographs placed in the view-frame of the same place they were taken. This helps link the past to the present.
Another commercial is one I found online when I was looking up visual metaphors, its pretty intense so you should check it out. http://www.youtube.com/watch?v=82kYQ7j7X2s
They never said a word, but it gives me chills.
In contrast with any really good commercial, there are always the duds. In keeping with the car theme, the Toyota commerical where they have many people forming one giant person is one I hate! I'm not sure why I dislike it so much, but its just weird. Also, those obviously low budget "Go back to college" (or something) commericals where they have someone singing or rapping about going back to school. Those are just annoying.
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